Privacy Policy

Information you provide directly

• Account information: name, email address, and password (stored as a secure hash, never in plain text).
• Shipping and billing addresses.
• Order information: items purchased and order history.
• Guest checkout information: name, email, phone number, and shipping address, even if you do not create an account.
• Product reviews and ratings you submit.
• Communications you send us (customer support or contact forms).

Information collected automatically

• Device and usage data: IP address, browser type, pages visited, referring URLs, and approximate location, collected via standard web analytics.
• Cookies used to remember your cart (including guest checkout), keep you logged in, and understand site usage. See Cookies below.

Information from payment processing

Payments are processed by Stripe. We do not store your full credit card number on our servers. Stripe’s handling of your payment data is governed by Stripe’s own privacy policy.

We use the information we collect to:

• Process and fulfill orders, including guest orders.
• Create and manage your account, wishlist, and saved addresses.
• Communicate with you about orders, shipping updates, and account activity.
• Respond to customer service requests.
• Improve our website, product catalog, and customer experience.
• Detect and prevent fraud or abuse.
• Run and measure advertising campaigns (for example Google, Meta/Facebook, Instagram, TikTok) and understand how visitors reach our site.

We do not sell your personal information. We share information only with:

• Payment processors (Stripe) to complete transactions.
• Shipping and fulfillment partners, including DotShipX (dotshipx.com), our affiliated logistics operation, to ship your order.
• Service providers who help us operate the site (hosting, analytics, email delivery), under confidentiality obligations.
• Advertising platforms (e.g., Google, Meta, TikTok) in de-identified or aggregated form to measure ad performance, where legally permitted.
• Law enforcement or regulators where required by law.

We retain account and order information for as long as your account is active or as needed to comply with legal, tax, and accounting obligations. Guest checkout information is retained for order fulfillment and recordkeeping purposes.

• You may access, update, or delete your account information by logging into your account or contacting us.
• You may opt out of marketing emails at any time via the unsubscribe link in those emails.
• Depending on your location, you may have additional rights under applicable law (such as the right to request a copy of your data or its deletion). Contact us to exercise these rights.

We use cookies and similar technologies to:

• Maintain your cart between visits, including for guest checkout.
• Keep you logged into your account.
• Understand aggregate site traffic and usage patterns.

You can control cookies through your browser settings, though disabling them may affect site functionality (such as cart persistence).

BrandsCuts is not directed to children under 13, and we do not knowingly collect personal information from children under 13.

We use reasonable administrative, technical, and physical safeguards to protect your information, including secure password hashing and encrypted payment processing via Stripe. No method of transmission or storage is 100% secure.

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Last updated” date.

Questions about this Privacy Policy can be sent to [email protected].